05 November 2007

Subversive Hollywood

I saw Dan In Real Life this weekend. It was sweet. I like Steve Carell and he's good at playing kind of a grown-up version of those Adam Sandler characters...loveable, goofy, not-too-self-aware...but smarter. The movie takes place in some NE coastal town, NJ or NY or possible MA. It's one of those everybody goes home to the parents house things. About 3/4 the way through the movie there is a scene in the laundry room, everybody comes in at the same time and several of the characters are carrying (only visible to those who know the label) 7th Generation laundry detergent. Of course, they were carrying these items in cloth bags. My wife and I smirked at each other b/c we did recognize the labels.